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How to Demonstrate Fortun's Finishing Touch Sauces


Demonstrating Fortun's Finishing Touch Sauces is fun! Customers are always eager to sample and taste new food products and you'll be demonstrating a truly unique and delicious selection of "finishing sauces". (That phrase is important to remember and use when describing the product.) Most importantly, engage customers in your store in light conversation about their cooking habits. Always be friendly in your approach and you'll find most customers will be happy to give it a try. Please follow the instructions below and download the instruction sheet to take with you. If you have any questions, please feel free to contact us. Enjoy!

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PDF Version

Instructions for Professional Demonstrators

Prepare

  • Requirement: View demo training video (approximately 3 minutes, 17 seconds)
  • Gather materials: product, utensils, cookware, water, napkins, coupons, sample cups, and spoons. You may need an extension cord, depending on the availability of electrical outlets.
  • Be sure to locate where to obtain more water within your location.
  • Add approximately 1 inch of water in skillet. Heat skillet to 350 degrees. Place 3 or 4 sauce pouches in water and heat until sauces are hot. (Do not boil.)
  • Turn down skillet to warm, cut open pouch, and pour sauce into original tubs. Keep tubs in warm/hot water to keep sauces warm.
  • Add more pouches in water to be used as needed.
  • Only demo sauces alone, do not add other products (meat or crackers or bread) to them.

Present

  • Smile!
  • Engage with your shoppers, explain what a "fresh finishing sauce" is.
  • Use the serving spoon (one per sauce) to serve samples at customers' request; enough for a taste. (Be careful not to mix sauces together. Use separate serving spoons and clean/new serving cups.)
  • Hand each customer their sample, a sample spoon, and a napkin.
  • Mention how Fortun's Finishing Touch Sauces turns casual home cooking into a "gourmet, restaurant-quality meal" in minutes.
  • Note that the ingredients are fresh. Point out other features: All natural, gluten free, no preservatives, no msg, low fat, saturated fat free.
  • Let customers know that they simply heat and serve the finishing sauce over their choice of cooked beef, poultry or seafood. Meat may be cooked separate from or together with sauce.
  • Just a couple tablespoons per serving is all you need. One tub (pouch) serves a family of four.

Promote

  • Hand out $1.00 coupons, one to a customer. The coupons are provided with your materials.
  • Ask customers to imagine and suggest what they would do with the sauces in their own kitchen.
  • Fortun's Finishing Touch Sauces provides customers with great ideas for many meal solutions during their regular grocery shopping trip.

 

 

 

 

 

 

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